The Business Edit

The Business Edit
Social Media An Extension Of Your Brand

Social Media An Extension Of Your Brand

Not so very long ago the only way to make a purchase was on the high street or via a catalogue. And then boom! Along came the World Wide Web. I remember spending hours at the time connecting to the internet via dial up to upload my days work. Little did any of us know back then what the internet would become or for that matter how powerful? Back then the high street giants dominated and the cautious buying public didn’t give much thought to the smaller brands. It was and still is all about confidence and trust which is ... Continue Reading
Does Direct Mail Have a Place in Today’s Digital World?

Does Direct Mail Have a Place in Today’s Digital World?

Long gone are the days where our High Streets were brimming with a host of individual independent retailers. With sky rocketing costs its now a rarity to find an independent brand with a bricks and mortar shop. Instead they compete for an ever smaller slice of the pie online. And the market becomes saturated with an ever increasing amount of competition. With this in mind does direct mail have a place in today’s digital world? ... Continue Reading